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Reach Millions of Users by Accepting Venmo as a Way to Pay

Part of Braintree’s vision for evolving our open platform to enable the future of mobile commerce is to provide flexible tools that let merchants accept whatever forms of payments consumers want to use, however and wherever they want to use them.

Earlier this year we announced that exclusively through a merchant's integration of Braintree's SDK, a limited number of Venmo users would get to experience the familiar delight and ease of paying merchants with Venmo within their favorite apps. Now, along with our friends at Venmo, we are thrilled to announce that all Venmo users will be able to make purchases beginning tomorrow.

Take a look at the video below to learn how users can make purchases with Venmo:

Providing merchants with the ability to accept new forms of payment opens up a whole new customer base to them. By accepting Venmo in their app, merchants can open their doors to the millions of socially-connected consumers who already use the Venmo peer-to-peer app multiple times a week.

Venmo’s unique social feed is a natural space for native referrals for our merchants’ products and services to their friends, creating affiliate commerce for merchants. The payment method is now available in over ten merchant apps: Munchery, Gametime, Priv, Poshmark, Hop Market, Wish, Parking Panda, Dolly, Urgentli, Boxed, and Delivery.com. Through Venmo, these merchants will make it easier for their customers to split and settle the bill instantly as well as share the experience with their friends, all after a speedy checkout experience.

Integrating Venmo is an easy way for merchants to provide a frictionless checkout experience for their customers. It opens their doors to Venmo users, enabling the sleek and easy purchasing experiences that mobile consumers have come to expect.

If you would like to learn more about accepting Venmo as a payment method in your site or app, check out our site or email us at pay-with-venmo@braintreepayments.com.

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Jay Parekh Jay is Director of BD, focusing on product partnerships such as One Touch PayPal & Venmo, Apple Pay, Android Pay, Coinbase, and driving merchant adoption of key strategic initiatives. More posts by this author >>

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